The Senior Manager, Global Product Marketing will drive the day-to-day systematic product line growth and lifecycle management of assigned products or segments, launch execution, on-market growth and support, and obsolescence, and serves as the voice of the customer for their scope. The role translates franchise and segment strategy and customer/market insight into clear product-line plans, commercial inputs (market assessment, segmentation, long-range growth projections, franchise growth initiatives and marketing plans, positioning, pricing recommendations, sales ena